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Before We Say Yes to Co-Op…Is It Worth It?

Before We Say Yes to Co-Op…Is It Worth It?

by mschneider | Apr 29, 2025 | Ask Sara Hey

Sara, my manufacturer just sent over a new co-op marketing opportunity and it sounds like a great deal. They’ll cover 50 percent of the cost. But I’ve been burned before by spending money on things that didn’t move the needle. How do I know if it’s actually worth it?...

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