What is Gross Profit, Why Does it Matter, and How Can You Make it Work for Your Dealership?
Hey Sara, I keep hearing about gross profit, but whenever someone explains it, I feel like I need a translator. What is it, why does it matter, and how do I actually make it work for my dealership? ----------------------------------------------------------- Let’s talk about gross profit. You’ve probably heard it a thousand times in meetings, podcasts, or random conversations that make your eyes glaze over. Maybe you even nod along, pretending you get it, while your [...]