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Using Signage to Showcase
When you think of a sign, especially an outdoor sign, the most important aspect of it is to grab your attention — almost like a magnet pulling you forward. The more recognized the name, the more people will be attracted to your dealership. Manufacturers...
Do You Really Need To Add Another Parts Person?
Here is a riddle I would like for you to solve. What is the one thing you always think you don’t have enough of, but always end up having too many? The answer? Employees at the Parts Counter! You know the drill during season. You are at the parts counter, all...
Do Uniforms Matter?
Did you know that clothing, or more specific, uniforms in the workplace, have a much more powerful impact than you might first think? Fair or not, people judge businesses by what they see and that includes the appearance of our employees, including the way they are...
Inventory on Hand
Today, it makes no sense for a dealership to maintain a large parts inventory, or stock ten of the same item, because manufacturers have greatly improved their ability to get you the parts you need when you need them. Twenty years ago, it took almost 30 days to get...
Transaction Time
When I hear people talk about the parts department in dealerships, I am always amazed at how simple they believe it would be to work behind the counter. Most people think that parts people just hang out, look things up, and hand parts to customers. Nice, simple,...
Making a Good First Impression
Years ago, all stores looked about the same, and customers didn’t have much of an opportunity to compare one to the other. In today’s world, like it or not, the days of being just “okay” are over. Potential customers immediately make a decision to...
The Importance of Triage
During the triage process and for most outdoor power equipment, a technician allows himself 10-15 minutes to look over a piece of equipment to see if he can figure out why it is not working properly. He will also determine what parts he will need to complete the...
The Service Coordinator
Looking for a Service Coordinator, but unsure where to start because you don’t know what the job truly entails? Do you have a Service Coordinator, but do not know what responsibilities (s)he should have? Here is a comprehensive list of things to keep in mind...
The Ribbon Process
Every day, we visit with dealers who have questions about our Ribbon Process. How does it work? What do the colors mean? Our process is simple. Place the correct ribbon color on the machine you are working on to signify to yourself and others in the dealership,...
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