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How Can We Prepare Sales to Succeed Next Season?

  Hi Sara, We want our sales team ready to hit the ground running for the next busy season. What should we focus on now to make sure they’re prepared to close sales when it counts? ----------------------------------------------------------- Great question! There’s nothing better than a sales team that’s pumped, prepared, and ready to rock when the busy season hits. Think of this time as the preseason training camp for your dealership — what you do now [...]

By |2024-11-13T14:12:40-06:00November 13th, 2024|Ask Sara Hey, Sales, Training|

We’re Hiring a Service Manager—What Pitfalls Should We Avoid?

  Hi Sara, We’re ready to bring on a service manager for our dealership, but I keep hearing about common pitfalls. What should we not do when hiring for this role? ----------------------------------------------------- Oh, I love this question! Hiring a service manager is a big deal and can make a world of difference for your dealership — but only if you’re strategic about it. I’ve seen all kinds of moves in this area, and let me tell you, [...]

By |2024-11-06T09:24:36-06:00November 6th, 2024|Ask Sara Hey, Hiring, Service|

How can we find reliable, long-term technicians?

  Hi Sara, We’re struggling to find reliable technicians for our dealership, and when we do, it’s hit-or-miss on whether they stick around! What’s your best advice for finding skilled techs and making sure they’re the right fit? ----------------------------------------------------- Hey there! Great question — and you’re definitely not alone in feeling this way! Dealerships everywhere are facing similar challenges, and finding (and keeping) top-notch technicians is like winning the hiring lottery these days. But the [...]

By |2024-10-30T12:23:04-05:00October 30th, 2024|Ask Sara Hey, Hiring, Service|

How Can We Manage Inventory Accruing Interest?

  Hi Sara, We have some inventory sitting around that’s started accruing interest, which is eating into our profits. Do you have any strategies for managing or moving this inventory? Thanks, Mark from PowerPro Equipment ----------------------------------------------------- Hi Mark, Ah, inventory accruing interest—the ultimate dealership headache! When it comes to paying interest or making a buck, I’d say take the dollar every time (especially if you can keep getting more of that unit). You don’t want [...]

By |2024-10-17T16:02:05-05:00October 17th, 2024|Ask Sara Hey, Sales|

Make Margins Work for You (Even the Big-Box Stores Do It!)

Hi Sara, We want to increase our parts sales, but I’m not sure what we’re missing. Do you have any tips on how to drive more parts sales? Thanks, Laura from Urban Equipment & Power -------------------------------------------------------------------------------------------------------------------------------------------- Hi Laura, Great question! It’s awesome you’re looking to rev up those parts sales. Here’s a little trick that’s like finding loose change under the couch cushions—except it’s way better for your bottom line: your service department. They’re probably [...]

By |2024-10-10T12:50:33-05:00October 10th, 2024|Ask Sara Hey, Parts|

How to make money in service year-round!

What is your Service Department turn-around time right now? If your answer is more than "one week," you need to start making your off-season service plans! Check out the video above as Sara Hey explains how to stop busy season back-up and keep your service department scheduled all year. Need marketing materials but don't know where to start? Check out our BCI Dealer Toolbox, which has a full tab for marketing. https://bobclements.com/dealer-toolbox/ [...]

By |2024-06-13T14:27:43-05:00June 13th, 2024|Parts, Video Blog|

The marketing secret to make your dealership more money

When considering marketing during your busy season, you must practice proactive marketing, not reactive marketing. How do you set up a proactive plan? Start with three simple questions: What are we marketing? What is our budget? What outcome do we expect? We have templates and marketing tools in our Dealer Toolbox. Check it out here!

By |2024-05-15T11:18:01-05:00May 15th, 2024|Parts, Video Blog|

Negotiating without losing margin

What can you do to set yourself up for success? Sell the full experience! Take the time this month to decide on sales packages before Summer starts so you can promote them through your marketing! Sara explains how to negotiate sales packages without risking cash flow! Are you wondering what the first step is to help your Sales Department crush its goals? Let Bob Clements train your sales staff with our online Sales [...]

By |2024-04-18T08:37:23-05:00April 10th, 2024|Parts, Video Blog|

Minimize Service Department backlog with high volume days

Picking a weekday dedicated to basic servicing jobs allows your dealership to communicate with your customers directly and sets your technicians up to be efficient through repetition. Are you wondering what the first step is to make your Service Department more efficient? The Bob Clements International Dealer Toolbox includes our Flat Rate Guide! A tool designed to help you price your Service jobs more efficiently, you can access the Fat Rate Guide for [...]

By |2024-03-27T10:05:37-05:00March 26th, 2024|Parts, Video Blog|
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